
About Us
WE COOK SMILE
SOFT TOYS KITCHEN specialized in unique handmade soft toys crafted in Bihar. It emphasizes craftsmanship, creativity, and the cultural heritage of the region. This focus appeals to customers who appreciate artisanal and locally made products. If you have specific questions or need assistance regarding your business, feel free to share more details!

STK JOURNEY
In 2022, Me (Kumkum, founder) of SOFT TOYS KITCHEN took a leap of faith, leaving a stable job to pursue their passion for crafting handmade soft toys. With support from my husband and a love for creativity, We started small, selling our products from a car-turned-mobile showroom. Despite financial struggles and no prior business experience, We persevered, learning valuable lessons about sales, marketing, and customer preferences.
Financial pressures temporarily forced a return to traditional employment, but the entrepreneurial spirit remained strong. In 2024, We relaunched the business with a clearer vision, improved designs, and an expanded online presence. Through dedication and resilience, our handmade toys became more than just products—they symbolized creativity, perseverance, and a commitment to spreading joy to children and families.

STAIRS OF JOURNEY
As creators of handmade soft toys, the journey highlighted the importance of community and collaboration. Joining entrepreneurial groups and business communities provided inspiration, insights, and support, helping the business grow and evolve. Participating in local events and markets offered opportunities to showcase our vibrant, plush creations, connect with families, and share the passion behind each piece.
Engaging directly with customers fostered learning and growth, as their feedback reinforced the joy the toys brought to children. Expanding further through an online platform for handmade goods, we reached a broader audience and explored collaborations with local artisans. These experiences strengthened our business, turning it into a celebration of creativity, community, and connection.

GROWTH
Soft Toys Kitchen is thriving by embracing customization, allowing customers to design their ideal soft toys. With a growing demand for personalized orders, the brand has built strong connections with its customers by catering to unique preferences and tastes.
To enhance accessibility and showcase its creations, the business is launching a new website, offering a seamless shopping experience and greater visibility across platforms. Committed to quality and innovation, Soft Toys Kitchen continues to expand, promising a bright future filled with delightful, handcrafted toys that bring joy to children and adults alike.